Strategic communication is pivotal to the success of a school district or school leader. Identifying pathways to inform stakeholders and increase parent and student engagement relies on planning and implementation.
In partnership, ACSA and the Lee Andrews Group provide a free one-hour public relations consultation to all ACSA members. Additional guidance and services are available under separate agreements with the firm.
“For our school districts and educators, we know communication strategies and platforms are constantly changing,” said ACSA Deputy Executive Director Margarita Cuizon-Armelino. “We identified the Lee Andrews Group as a partner who can deliver services for individual educators and districts alike.”
The Lee Andrews Group provides members access to a comprehensive suite of services designed to support school districts and administrators in areas such as media relations, messaging, crisis management, spokesperson training, bilingual community engagement and outreach strategies, rebranding and brand consistency, website and digital content development, and social media management.
“Our goal is to be a steady hand when school leaders need it most,” said Stephanie Graves, CEO of the Lee Andrews Group. “Whether they’re navigating a crisis or reintroducing their district to the community, we’re here to listen, support, and build a strategy that reflects their values.”
This partnership also offers value to individual school leaders who are navigating rapidly evolving environments and communications platforms. Lee Andrews Group’s expertise in audience-focused strategies, bilingual media support, and data-driven media outreach enables school districts to build trust, expand their reach, and strengthen their brand within the community.
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To begin the consultation process with the Lee Andrews Group, please contact ACSA Member Services at memberservices@acsa.org.